Bangkok, Thailand, 27th June 2024, ZEX PR WIRE, The Ministry of Commerce of Thailand proudly announces the resounding success of the “THAIFEX – ANUGA ASIA 2024” food and beverage trade show, which was grandly held from May 28 to June 1, 2024, at IMPACT Muang Thong Thani. The event attracted more than 138,000 visitors from all over the world, driving Thai economy through trade value exceeding 96 billion baht.

Mr. Phumtham Wechayachai, Deputy Prime Minister and Minister of Commerce of Thailand, stated that the success of the THAIFEX – ANUGA ASIA 2024, organized by the Department of International Trade Promotion, Ministry of Commerce, the Thai Chamber of Commerce and Koelnmesse Germany, elevated Thailand’s food and beverage industry, significantly contributed to the national GDP, and reinforced Thailand’s vision as a global food hub aligning with the government’s ‘Thailand Vision’.

The THAIFEX – ANUGA ASIA 2024 boasted an impressive presence, featuring 3,133 food and beverage exhibitors (1,109 Thai companies and 2,024 international companies) showcasing their products across 6,238 booths from 52 countries in several regions around the world, including East Asia, ASEAN, Europe, North America, Latin America, Australia and Middle East.

The trade show attracted 138,508 visitors, including 85,850 trade visitors (19,984 international trade visitors and 65,866 Thai trade visitors) and 52,658 public visitors. The total trade value amounted to 96,265.80 million baht, with 96,041.41 million baht from trade days (651.67 million baht of immediate purchases and 95,389.74 million baht of estimated trade value within a year). Countries with the highest total purchase were Thailand, China, India, South Korea, and Malaysia, respectively. The top five product categories by sales were fine food, sweets and confectionery, drinks, frozen food, and seafood, respectively. Retail sales during the event valued 224.39 million baht. Thai businesses accounted for a significant portion of the total trade value, contributing 71,359.86 million baht.

“We aim for Thai food exports to reach over 1.4 trillion baht this year, surpassing the previous year’s figure of 1.37 trillion baht. The remarkable achievement of the THAIFEX – ANUGA ASIA 2024 undoubtedly plays a crucial role in achieving this export target,” said Mr. Phumtham.

The next THAIFEX – ANUGA ASIA is scheduled for 27-31 May 2025. Interested exhibitors can register from 1 July 2024, at 9:00 AM via the THAIFEX Online system at https://thaifex.thaichamber.org. For more information, visit www.thaifex-anuga.com.